Snowball Express Moving to Cowtown for This Year's Military Heroes Fete

June 3,2014

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Reposted from the Fort Worth Business Press

By Scott Nishimura
snishimura@bizpress.net

Snowball Express, the annual event held for families of fallen soldiers, is moving its base to downtown Fort Worth for this year’s five-day remembrance.

The event will be based Dec. 11-15 at the Omni, Sheraton and Hilton hotels, and the Fort Worth Convention Center, said Buck Kern Snowball Express’ executive director.

Snowball Express, founded in Southern California in 2006, moved its operational base to Dallas in 2009. Fort Worth has had a major role in years past, including hosting parades and concerts at the Stockyards. Last year’s parade culminated at the new Sundance Plaza downtown, where throngs of locals showed up to express gratitude despite frigid temperatures.

“The response was terrific,” Kern said.

Kern said about 1,800 family members can be expected in town. The event starts when American Airlines crews - the airline donates the planes and the crews, their time - hop from city to city, pick up families, and ferry them to D/FW Airport.

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