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ESPN Bringing College GameDay to Sundance for Season Kickoff

July 29,2014


Espn In Sundance Square

Reposted from the Star-Telegram

Photo: The Star-Telegram

BY SANDRA BAKER
sabaker@star-telegram.com

ESPN will begin and end its coverage of this year’s college football season from Sundance Square Plaza, bringing its hugely popular College GameDay broadcast to downtown Fort Worth next month and again in January, the television network said.

“It’s a can’t-miss spot,” said Lee Fitting, senior coordinating producer for College GameDay. “Sundance Square has great natural energy and it’s got a great vibe to it.”

ESPN will be coming to downtown Fort Worth for the third time, after successful broadcasts from Sundance Square during April’s NCAA Men’s Final Four and the Super Bowl in 2011. During Super Bowl week, thousands of NFL fans turned out for the broadcasts, despite an unfortunate ice storm and frigid temperatures.

ESPN will broadcast Aug. 29-30 in Sundance Square before the Cowboys Classic at AT&T Stadium in Arlington between Florida State and Oklahoma State, and again in January for the national college football championship game at the stadium on Jan. 12.

Typically, College GameDay sets up on the campus of a school where the network is broadcasting a game that week. In 2010 and 2012, the broadcast was set up outside AT&T Stadium for game coverage. But this year the network chose the Fort Worth venue in the hopes of drawing out not only fans for the two teams, but all college football fans, Fitting said.

“We decided why not go to the people. That’s when we have our success,” Fitting said. “We want to set a GameDay attendance record here. We want fans to come out and make signs. We want to be blown away.”

To read the full story, click here .